The Digital Platforms Code: A Pyrrhic Victory
Everyone is claiming the new Digital Platforms Bargaining Code as a win, but at what cost? Read More
Tag: media
A Deep Dive Into Google, Facebook and Australian News
A long and detailed exploration of how we got to the point that the ACCC is planning to legislate to force Google and Facebook to pay more money to established Australian news businesses. Read More
Why I Criticise
Not all of my pieces are positive. Why do I write mean things about your company or your client? If you can’t say something nice, shouldn’t you say nothing at all? That’s not how I work, and I’ll explain why. This topic comes up from time to time, usually from… Read More
On Signal and Noise
Penelope* (not her real name) is an Instagram influencer. Companies sometimes pay her, in cash or in kind, to promote their products, hoping she will somehow influence those who follow her online into buying their products. How do companies decide Penelope is worth courting? Her follower count. There’s just one problem: it’s… Read More
Audio Recording Gear
My good friend Craig Waters (@cswaters) recently asked me about my audio gear on Twitter, and suggested I write it up. Hopefully this will help others who, like me, are relative newbies to audio and so don’t understand all the highly technical lingo. Zoom H6, the Heart and Soul The… Read More