The Eigencast 008: Analysts and Decision Making

The Eigencast

Part 2 of the discussion between Justin and Greg Knieriemen about how analysts shape the marketplace, and how customers make decisions.

They talk about the realpolitick of the storage industry, and why vendors produce certain kinds of advertising material. They discuss how analysts shape which products are brought to market, and the kinds of features that get highlighted.

They also talk about the potential disconnect between what customers want, and what analysts talk about. Are the incentives correctly aligned, or are they working at cross-purposes?

Justin gives a taste of the trade secrets of his consulting business, and what’s required for IT leaders to be taken seriously at C-level.

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Sponsors

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This episode of The Eigencast was sponsored by PivotNine IT Consultants and Advisors.

 

 

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